One, operator error or equipment miscalibration. Color burst and sync are regenerated at many points in the signal chain and it's possible to get the phase wrong - especially when mixing signals (delay errors) or playing back a consumer video tape. Two, . Burst is at zero IRE, visible chroma signal goes from -20 to +120 IRE, IIRC. Phase distortion can creep in. Three, burst phase detection itself can be in error. It's a complex bit of circuitry. Four...?